What happens when a seasoned entrepreneur, a wellness pioneer, and a rugged ice-class explorer yacht set off together on a global mission? You get BlueCruise—an 18-month longevity expedition aboard the 45-meter Prometej, designed to push the boundaries of how we age, live, and connect.
This journey was first introduced on the Longevity by Design podcast, where Tobias Reichmuth, co-founder of Maximon and a serial entrepreneur, shared his bold vision. Alongside co-creator Aleksandra Jovanovic, founder of Powercube and a biohacker in her own right, the two have transformed Prometej from an ex-Soviet icebreaker into a roving, high-tech wellness hub. Their shared mission: to live better, not just longer—and bring others along for the ride.
But this is no luxury cruise. BlueCruise is a living laboratory, navigating both tropical waters and Blue Zones—Okinawa, Nicoya, Sardinia, Loma Linda, and Ikaria—where people routinely live past 100. Along the way, the handpicked crew of health experts, entrepreneurs, researchers, and creatives dive deep into healthspan research, real-time diagnostics, and immersive local experiences.
Each guest undergoes full-body profiling—DNA, blood panels, microbiome, epigenetics—powered by AYUN Longevity Clinics. The data is used to craft a custom wellness protocol onboard. There’s chef-prepared precision nutrition, hyperbaric oxygen, red light therapy, cold plunges, Technogym training, and even IHHT (intermittent hypoxia–hyperoxia training).
The vibe? Equal parts biohacking retreat, think tank, and adventure collective. There’s no ticket to buy. Participation is based on curiosity, contribution, and a shared passion for solving the longevity puzzle together.
This isn’t just a podcast idea or a press headline—it’s happening now, at sea. And it’s rewriting what it means to travel, age, and thrive in the 21st century.
Photo credit: Megayacht News
