What’s Happening At DIBS 2024?

The Dubai International Boat Show 2024 is the perfect setting for a family day out, showcasing the best in maritime leisure and luxury, not to mention entertaining people of all ages. It is an annual highlight on the global boating calendar, with activities ranging from exclusive yacht displays to thrilling watersports demonstrations, ensuring there’s something to captivate every member of the family. In this article we will provide a quick teaser of what attendees can expect this year.

A Show-Stopping Boating Spectacular

Boat enthusiasts of every age will find themselves surrounded by the finest vessels from around the world. Superyacht Avenue is set to impress with its display of luxurious yachts, while a variety of smaller boats provide a closer, personal experience perfect for family photos. Each exhibit is designed to captivate and educate, offering a unique glimpse into the boating lifestyle. This immersive experience is further enriched by interactive presentations and expert talks, giving visitors a comprehensive understanding of the latest trends and innovations in the maritime world.

Watersports Showcase

This year’s show brings the excitement of watersports to the forefront with a series of high-energy demonstrations (note: visitors will not be able to participate). From jet skiing to kite surfing, these showcases offer a glimpse into the thrill of marine sports, set against the stunning backdrop of Dubai. It’s a unique opportunity to witness the skill and passion that define the watersports community.

Head for the Hypercars 

DIBS 2024 also features an exclusive display of the world’s most sought-after hypercars. Presented by the prestigious UAE car club Group 63, this exhibit offers a rare look at automotive excellence, combining luxury with cutting-edge design. It’s a celebration of engineering and style, sure to intrigue enthusiasts and casual observers alike as some of the rarest cars in the world gather in one luxurious setting – including a Pagani Huayra, Bugatti Chiron, and McLaren Speedtail.

Roaming Entertainment for All

As you and the family stroll around the show, you can enjoy top tunes from the resident DJ and live acts. Performances are happening all five days of the Dubai International Boat Show. Keep a lookout for a saxophonist and a range of talented bands and acts.

Fun for all the Family

Parents, we’ve got you covered. Aquatic-themed activities will keep little ones engaged while you watch. Delicious bites will also be available from food trucks serving everything from hot coffee to cool poke bowls, with options for vegans and vegetarians. What’s more, kids enter the show for free (when accompanied by a paying adult).

Dive In

Diving experts from around the world come together at the Dive MENA Expo to show off their knowledge and research about what’s in the deep blue sea.

Learn about marine conservation and tourism, and celebrate 20 years of sea turtle rehabilitation with the Dubai Turtle Rehabilitation Project founder Barbara Lang-Lenton. She will talk about the history and achievements of the project, which is the first of its kind in the region and running since 2004.

Other speakers include Fahim Sultan Al Qasimi, an advocate for ocean conservation who will lead a discussion about sustainable seafood sourcing, and Nico de Corato, Ultra Marathon Runner and Heli Rescue Diver.

Live the VIP Life

Visitors looking for a more premium experience will be interested in one of our two bespoke lounges catered to our VIP guests. The main VIP lounge, with AIX Investment Group, and The World Of Yachts Lounge. The official magazine of the event will use the space to showcase the latest yachting innovations and seafront development projects, alongside the finest food and beverages. Both areas are restricted to persons over the age of 21.

Relax At Nikki Beach

Nikki Beach will match its opening hours to DIBS 2024, offering a mix of live DJ entertainment, innovative mixed drinks, and a menu that celebrates both local produce and international flavours, from salads and sushi to appetisers. This venue provides a serene spot to unwind after a day of exploration. With its fifth year of collaboration with the event, Nikki Beach remains a highlight for those seeking to enjoy Dubai Harbour’s evening ambience.

Hanna Azzi, Vice President, Nikki Beach Resort & Spa Dubai, said: “With locations in some of the most beautiful oceanfront destinations in the world, water has been a continuous source of inspiration for our brand, so the Dubai Boat Show is the perfect partnership and we are delighted to be celebrating our fifth year together. For five days throughout the show, guests can live the high life at our perfect hangout spot.”

Book your tickets early for DIBS 2024 to avoid disappointment! Under 12s go free with paying adults.

Dubai International Boat Show 2024 to converge the world’s leisure yachting industry for landmark 30th edition

  • Middle East’s largest marine lifestyle show celebrates three decades of global seafaring success at iconic Dubai Harbour 
  • His Excellency Saeed Hareb: “It has been incredible to witness the show’s growth and enduring power to unite the global maritime industry in Dubai”

Dubai, UAE – 16 February 2024: Dubai International Boat Show (DIBS), the largest, and most established marine and lifestyle event in the Middle East, is readying its anchor ahead of docking at the iconic Dubai Harbour district from 28 February – 2 March 2024.

Celebrating its landmark 30th edition, the UAE’s most extravagant international boat show will feature more than 1,000 brands and 200+ boats from globally renowned shipyards including Azimut, Sunseeker Gulf, Gulf Craft, Finnmaster, HP Watermakers, Oceano and Althaus Yachts.

With 46 boat launches planned for this year’s event, Dubai International Boat Show, organised by the Dubai World Trade Centre (DWTC), continues to build on a three-decade legacy of hosting the world’s largest marine brands in Dubai and providing a sales and networking platform of paramount importance for the largest homegrown manufacturers and global distributors.

IMG Boats is set to make three global launches at the show, while Riviera Boats and Al Fajer are preparing to launch two new boats each. Regional launches are expected from SF Yachts, Williams Tender, Ferretti and many more.

At the event’s press conference, His Excellency Saeed Mohammed Hareb, Secretary General of Dubai Sports Council and Senior Advisor to the Dubai International Boat Show, said: “As the Dubai International Boat Show embarks on a new chapter in its illustrious history for its 30th edition this year, the event continues to be a comprehensive platform for premiering innovations and welcoming new maritime companies and brands into the local industry.”

“Having been part of the show since its inception, it has been incredible to witness the show’s growth and enduring power to unite the global maritime industry in Dubai, which is now a magnet for global yachting tourism.”

International superyacht builders anchor in Dubai amid swelling luxury boat market

Amplifying its global attraction and reach, the 30th Dubai International Boat Show will welcome exhibitors from more than 55 countries, including four debut nations – Austria, Finland, Sweden and the Republic of Korea.

Leading superyacht manufacturers feature heavily among the 200-plus crafts at the show, including nine members of the Superyacht Builders Association Members (SYBAss), highlighting the event’s commitment to foster representation from the world’s leading shipyards.

The Middle East is currently home to 12.6 per cent of the world’s superyacht fleet while the luxury yacht market is projected to grow in value from US$306 million in 2022 to US$481 million by 2028. With Dubai’s High Net Worth Individuals (HNWI) population projected to increase by 39 per cent by 2026, Dubai International Boat Show will play a transformative role in accelerating sales across the regional and international yachting industry.

A total of 400 new companies and brands will join legacy exhibitors at the prestigious annual gathering, including MTM Marine, which will display the Sea-Doo Jet Ski; Cigarette Racing Team, which will launch a new racing yacht from the USA; and Baglietto, a newly-established SYBAss member.

Long-standing partners to showcase most-loved, iconic luxury yachts

For 30 editions, Dubai International Boat Show has traditionally served as a regional and international launchpad for the world’s most luxurious yachts.

Accompanying His Excellency Saeed Hareb at the press conference were Abdulla Binhabtoor, Chief Portfolio Management Officer at Shamal Holding, the owner and curator of Dubai Harbour; Nouman Al Hakim, Chief Operating Officer at Al Ameeri Group Holding; Abeer Al Shaali, Deputy Managing Director of Gulf Craft; Brett Noble, Co-Founder, Sunseeker Gulf and Bush & Noble; Asma Al Sharif, Assistant Vice President, DWTC; and Trixie LohMirmand, Executive Vice President, DWTC.

Shamal Holding’s Bin Habtoor said: “We are honoured to be celebrating the 30th anniversary of the Dubai International Boat Show and take pride in being part of its story. Our premier and multi-faceted district is the ideal home for the Dubai International Boat Show, the industry’s most established leisure maritime event.

“Anchored by the region’s largest marina, with the only dedicated Super Yacht Marina, Dubai Harbour provides the perfect environment and superior facilities for yachting enthusiasts and investors from around the world.”

UAE-based Gulf Craft is one of the world’s leading shipyards and manufacturers of luxury yachts, superyachts, leisure and utility boats.  Deputy Managing Director Al Shaali said: “We are looking forward to the 30th edition of the Dubai International Yacht Show, which holds significance as our home show for Gulf Craft. This year, we are preparing to showcase a variety of vessels, including new launches and brand developments.

“The extended location at Dubai Harbour is an interesting change, and we anticipate it will attract a good number of spectators. We also acknowledge the growing interest in yacht tourism and buyers in the Middle East, which we hope will be reflected at the event. It’s a significant moment for Gulf Craft and the yachting industry in the region.”

Kuwaiti-headquartered Al Ameeri Group Holding will meanwhile dock with three major luxury and superyacht manufacturers in attendance. “As exhibitors at Dubai International Boat Show since the very beginning, we recognise the impact the event has had on furthering the regional maritime sector,” commented Al Ameeri Group’s Al Hakim. “This year we will showcase five of our best-loved yachts, including the Azimut 53 Fly for the first time, along with the Middle East premiere of Azimut S7.”

As the official distributor of Sunseeker yachts across the GCC, which has four regional premiers to reveal, Sunseeker Gulf and Bush & Noble’s co-founder Brett Noble added: “The Dubai International Boat Show has demonstrated immense maturity and growth since its inception.

“As a premier British boat builder with performance in our DNA, we are utilising the event as a springboard to revitalise our brand in the market, maximising the city’s expectation to grow and attract more HNWIs and UHNWI. We will display four very different models as a Middle East premiere – 88 Yacht, Manhattan 68, 65 Sports Yacht and Manhattan 55 – that are all made in the region, for the region, with Gulf-specifications to meet customer demand and improve onboard comfort.”

Spotlight on sustainable maritime missions in revamped conference programme

Dubai International Boat Show 2024 is also set to spotlight wider domestic and regional sustainability efforts, including the pioneering Dubai Reef project, announced at COP28 under the directives of His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of The Executive Council of Dubai.

As one of the world’s largest marine reef developments, the initiative will contribute to Dubai’s sustainability goals as well as the ongoing acceleration of the emirate’s maritime sector and related sub-sectors.

The annual Dubai Boat Show Leisure Yachting Conference, taking place on February 27, will act as the official curtain raiser for the Dubai International Boat Show, bringing more than 100 key industry leaders from across the globe to deep dive into topics including innovation, regulation, sustainability, and the future of the sector.

The Dubai International Boat Show will set sail from February 28 to March 3, 2024, at the Dubai Harbour. The landmark 30th edition of the event offers an unparalleled platform for industry professionals, and boating, marine and luxury lifestyle enthusiasts to explore the latest trends and innovations in the maritime world.

Trixie LohMirmand, Executive Vice President, Dubai World Trade Centre (DWTC), said: “Our most transformative edition yet, this year’s Dubai International Boat Show will see a gathering of maritime investors, experts and enthusiasts looking to foster collaboration and further the regional maritime industry.

“Honouring a milestone 30th edition, the show aligns with Dubai’s continued evolution as a worldwide leading yachting destination and evidences the emirate’s commitment to driving sustainable practices in the industry by spotlighting changemakers and providing a critical platform for innovation.”

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Embark on a luxurious odyssey with Sunseeker Gulf’s exquisite yacht lineup at the Dubai International Boat Show

In a dazzling display of maritime elegance, Sunseeker Gulf, the exclusive distributor of new Sunseeker yachts in the Gulf region, invites you to an unforgettable showcase at the upcoming Dubai International Boat Show.

Exhibitor Guide To DIBS 2024: How To Exhibit Efficiently

The Dubai International Boat Show (DIBS) offers a unique platform for exhibitors to showcase their latest advancements and connect with a global audience. Standing out amidst a diverse array of stands demands a meticulous strategy, particularly in how one attracts people to their stand. This event, renowned for its scale and the quality of participants, provides an unparalleled opportunity for brand exposure and business growth. Effective participation hinges on innovative presentation, strategic networking, and leveraging the event’s prestige to enhance one’s market position. This article delves into essential tactics for maximising footfall, forging significant business connections, and ensuring a substantial return on investment (ROI).

Maximising Stand Attraction

A primary objective for exhibitors at DIBS involves crafting an environment that magnetically draws attendees. First impressions are critical; therefore, stand design should not only reflect brand identity but also incorporate interactive elements that engage visitors. Technologies such as virtual reality (VR) simulations of marine environments or hands-on demonstrations of nautical equipment can significantly increase engagement. Furthermore, live presentations or talks by industry experts scheduled at your stand can act as a draw, giving attendees a reason to visit and stay longer. The layout of the stand should facilitate easy entry and movement, encouraging more visitors to explore what you have to offer.

Strategies For Making Business Connections

Networking remains a cornerstone of trade show success, with DIBS offering a fertile ground for making business connections. Preparation is key; identifying potential contacts and arranging meetings in advance can dramatically improve productivity during the event. Utilise the DIBS ESS (Equipment Supplies and Services) matchmaking service for meaningful business encounters, as it allows ESS exhibitors to connect with attendees and other exhibitors, schedule meetings, and even follow up on leads post-event. Participation in panel discussions and workshops not only raises your profile but also positions you as a thought leader in your field, attracting more professionals to your stand.

Optimising ROI At DIBS

The ultimate measure of success at DIBS is the ROI generated from participation. This involves not just immediate sales or leads but also long-term brand enhancement and market positioning. Data collection strategies, such as lead capture technology integrated within your stand, enable effective follow-up and measurement of interest generated. Customised post-show communication, based on the specific interests shown by the visitors, can help convert leads into sales. Additionally, presenting exclusive show offers or incentives can drive immediate transactions, further boosting ROI. 

Innovative Presentation and Product Demonstration

The demonstration of products at DIBS should transcend traditional methods. Employing augmented reality (AR) to showcase product features, performance data, and customisation options can provide an immersive experience that printed materials cannot match. This approach not only captivates the attention of attendees but also allows for a deeper understanding of the product’s capabilities and advantages.

Effective Use of Digital Marketing

Ahead of DIBS, a robust digital marketing campaign can significantly amplify your stand’s visibility. Engaging content that highlights your participation, shared across social media platforms and through email marketing, can create anticipation and drive footfall. Incorporating targeted ads aimed at individuals planning to attend DIBS ensures your message reaches those most likely to be interested in your offerings.

Maximising Visibility and Engagement

Visibility at DIBS does not solely depend on the physical location of your stand. Encouraging social media interaction by creating shareable moments or hashtags related to your stand can enhance online visibility and engagement, attracting a wider audience.

This comprehensive approach to exhibiting at DIBS underscores the importance of innovation, strategic networking, and targeted marketing in achieving business objectives. Through meticulous planning and execution, exhibitors can maximise their impact at the event, fostering meaningful connections, enhancing brand visibility, and achieving a significant ROI.

Not an exhibitor yet? Register your interest by clicking here.